The mark consists of the stylized wording "i-POOK", with the "i" comprised of a square and three vertical lines underneath, the hyphen having an elongated top right side, the "P" comprised of a solid vertical bar on the left side and three curved lines on the top right side, the two "O"s comprised of a solid semicircle on the left side and three smaller curved lines on the right side, and the "K" comprised of a solid vertical bar on the left side and two sets of three intersecting diagonal lines on the right side.
Color is not claimed as a feature of the mark.
The wording "i-pook" has no meaning in a foreign language.