Word

E

Status

Registered

Status Code

700

Status Date

Tuesday, March 26, 2024

Serial Number

79366413

Registration Number

7334160

Registration Date

Tuesday, March 26, 2024

Mark Type

3

Filing Date

Friday, October 28, 2022

Published for Opposition

Tuesday, January 9, 2024

Trademark Owner History

EQUATIV -
SMARTADSERVER - Original Registrant

Classifications

9 Downloadable software and software packages for database management in relation to management, sale and purchase of campaigns for advertising on Internet sites, mobile applications, social networks, and audiovisual content platforms accessible on computers, tablets, mobile telephones, televisions and connected televisions; Downloadable machine learning software for advertising on Internet sites, mobile applications, social networks, and audiovisual content platforms accessible on computers, tablets, mobile telephones, televisions and connected televisions; Downloadable software for integrating advertising on Internet sites, mobile applications, social networks, and audiovisual content platforms accessible on computers, tablets, mobile telephones, televisions and connected television; Downloadable computer software for creation, management, evaluation, and dissemination of advertisements for others; advertising servers, namely, computer servers for storing advertisements and disseminating advertising on Internet sites, mobile applications, social networks and audiovisual content platforms accessible on computers, tablets, mobile telephones, televisions and connected televisions; downloadable computer software for managing cryptocurrency transactions using blockchain technology; downloadable software for creating and managing smart contracts using blockchain technology

35 Advertising services, namely, advertising on Internet sites, mobile applications, social networks, and audiovisual content platforms accessible on computers, tablets, mobile telephones, televisions and connected televisions; Arranging subscriptions to advertising services for others featuring advertising matter on Internet sites, mobile applications, social networks and audiovisual content platforms accessible on computers, tablets, mobile telephones, televisions and connected televisions; advertising services for promoting e-commerce; advertising and sales promotion services for others, and provision of an on-line searchable computer database in the field of commercial information relating to advertising and sales promotion services; Preparation of business reports relating to advertising on Internet sites, mobile applications, social networks and audiovisual content platforms accessible on computers, tablets, mobile telephones, televisions and connected televisions; Consulting services in relation to the organization of commercial and advertising events for business purposes; advertising management services, namely, management of commercial and advertising media, and procuring contracts for others for the purchase and rental of space and time for advertising; administrative management of advertising matter for others on Internet sites, mobile applications, social networks and audiovisual content platforms accessible on computers, tablets, mobile telephones, televisions and connected televisions; management of advertising databases; dissemination of advertising matter and commercial information on Internet sites, mobile applications, social networks and audiovisual content platforms accessible on computers, tablets, mobile telephones, televisions and connected televisions; commercial and advertising services, namely, advertising services for tracking advertising performance, for managing, distributing and offering advertising, for analyzing and communicating advertising data for business purposes, and for optimizing advertising performance

42 Platform as a Service (PaaS) Services featuring software for managing online advertising displays used by digital advertisers and publishers, for the insertion of digital advertising, for digital advertising campaign management, for advertising targeting of customer categories, for tracking, analyzing, and reporting on advertising campaigns, for connecting digital advertisers and publishers, and for the purchase and sale of advertising space online through online auctions; providing temporary use of online non-downloadable internet search engine software for finding content and content publishers; providing temporary use of non-downloadable software for use in managing cryptocurrency transactions using with blockchain technology; Design, development, and updating of software relating to management, sale, and purchase of advertising campaigns on Internet sites, mobile applications, social networks and audiovisual content platforms accessible on computers, tablets, mobile telephones, televisions and connected televisions

The mark consists of a stylized letter "E" in white appearing above a stylized, shaded image of a rectangle in red, with all of the foregoing elements appearing over a black background.
The color(s) white, red and black is/are claimed as a feature of the mark.

Trademark Events

Apr 7, 2023

Application Filing Receipt Mailed

Mar 30, 2023

Sn Assigned For Sect 66a Appl From Ib

Apr 3, 2023

New Application Office Supplied Data Entered

Aug 14, 2023

Assigned To Examiner

Aug 21, 2023

Non-Final Action Written

Aug 22, 2023

Non-Final Action (Ib Refusal) Prepared For Review

Sep 12, 2023

Refusal Processed By Mpu

Sep 12, 2023

Non-Final Action Mailed - Refusal Sent To Ib

Oct 4, 2023

Refusal Processed By Ib

Nov 28, 2023

Teas Response To Office Action Received

Nov 28, 2023

Correspondence Received In Law Office

Nov 29, 2023

Teas/Email Correspondence Entered

Dec 1, 2023

Approved For Pub - Principal Register

Dec 20, 2023

Notification Of Possible Opposition Sent To Ib

Dec 20, 2023

Notification Of Notice Of Publication E-Mailed

Dec 20, 2023

Notice Of Start Of Opposition Period Created, To Be Sent To Ib

Jan 8, 2024

Notification Processed By Ib

Jan 9, 2024

Published For Opposition

Jan 9, 2024

Official Gazette Publication Confirmation E-Mailed

Mar 26, 2024

Registered-Principal Register

Mar 26, 2024

Notice Of Registration Confirmation Emailed

Jul 19, 2024

Change Of Name/Address Rec'd From Ib

Jun 27, 2024

Final Disposition Notice Created, To Be Sent To Ib