"RIOJA", "1842", "PRODUCIDO Y EMBOTELLADO EN RIOJA ALTA", "CENICERO", "DENOMINACION ORIGEN", "ESPANA", "SPAIN" and "EMBOTELLADO POR"
The drawing of the mark is a depiction of four elements of labelling which are affixed to bottles of applicant's product. The larger rectangle is the primary front label, the medium square is a back label and the smaller rectangle and circle are a neck label. The backgrounds of each are colored a dark brown and the printing, designs and border linings are gold. Color is claimed as a feature of the mark. The designs on the labels are heraldic and show representatios of coats of arms containing crowns, shields, castles, drapes or capes and mounted horsemen.
The words "PRODUCIDO Y EMBOTELLADO EN RIOJA ALTA" are Spanish for "produced and bottled in the Rioja region". "MARQUES DE CACERES" could be translated as "mark of Caceres" and "CENICERO" is the name of a town in Spain. "DENOMINACION ORIGEN" could be translated as "appellation" and "EMBOTELLADO POR" as "produced by".