The mark consists of the image of a clock. The hands of the clock are positioned at 3 and 6 to form a "T". Beside the clock are the works "EMOTIONAL TIMELINING JOURNAL" in different fonts. The "T" in TIMELINING is made with the "T" formerly described with the clock. At the bottom are the words "CAPTURE EVERY MOMENT, EMBRACE EVERY EMOTION.
Color is not claimed as a feature of the mark.