The mark consists of the unshaded letters "FF" within a vertical shaded rectangle that has a semi-circle cutout at the bottom. The first letter "F" is in uppercase lettering, and the second letter "F" is in lowercase lettering. The bolded word "FRENCH" is underneath the vertical rectangle and the word "FORMULA" is underneath the word "FRENCH".
Color is not claimed as a feature of the mark.
"FORMULA"