The mark consists of the literal element "YC YUM CENTRAL." The letter "Y" appears in a stylized block letter font within a shaded circle design. The letter "C" appears in a small block letter font in a stylized circle partially superimposed over the right side of the letter "Y". The word "YUM" is centered directly below the shaded circle design in a stylized font. There is a horizontal drop shaped design underneath the letters "UM" in the word "YUM." The word "CENTRAL" appears in a smaller lower case, stylized font directly under the horizontal drop shaped design.
Color is not claimed as a feature of the mark.