The mark consists of The mark consists of the stylized text 'Milky Way Munchies' with 'Milky Way' written in bold, cursive letters on the top and 'Munchies' beneath it in a simpler font. Above and around the text are illustrations that evoke the theme of outer space, including a swirling galaxy, planets, stars, and a rocket ship. On the lower right, there is an ice cream cone that integrates into the swirl of the galaxy.