The mark consists of the stylized stacked wording "NATURAL AMERICAN SPIRIT" with "NATURAL" in red lettering and "AMERICAN SPIRIT" in red lettering outlined in black. The wording appears as if on the front of a yellow cigarette pack. A design comprising the encircled profile of a Native American Chieftain wearing a feathered war bonnet and smoking a peace pipe appears below and to the right of the wording and extends beyond the right edge of the pack. The silhouette of the Chieftain is black. The peace pipe and headdress are white with black accents. The interior of the circle is red with a silver border. The stylized design of a bird appears in light yellow above the wording. The wording "TOBACCO AND WATER" appears in large white block lettering to the right of the cigarette pack. Three short white lines appear above and to the left of the initial letter "T" in "TOBACCO." The wording "THAT'S IT." appears in large black block lettering underneath "TOBACCO AND WATER." Three short black lines appear above and to the right of the final letter "T" in "IT." The entire mark appears on a yellow background.
"NATURAL"
The color(s) red, black, yellow, white, silver, and light yellow is/are claimed as a feature of the mark.
Trademark: 98749925
