The mark consists of The mark consists of the stylized word "NEÓN" drawn as a shaped neon light tube--white with a purple outline. At the right end of the word "NEÓN" is a stylized image of a lollipop in the shape of a sugar skull, drawn in white with black outlines and stripes of pastel yellow, pastel blue, and pastel purple. Above the word "NEÓN" is the stylized wording "CALAVERITAS" drawn in purple with a white outline. The stylized light purple wording "COOLTOONS" appears in very small letters along the leading edge of the first "N" in "NEÓN". The mark appears on a background that is a gradient of black to blue to purple.
The color(s) white, purple, black, pastel yellow, pastel blue, pastel purple, blue is/are claimed as a feature of the mark.
The English translation of "CALAVERITAS" in the mark is "SKULLS".
Trademark: 98734277
