The mark consists of three big Chinese characters with four lanterns on each side of each Chinese character, above each Chinese character is the wording "OLD ALLEY HOT POT" in a banner, and the words LONG MEN ZHEN with a diamond on each side of each word, below each Chinese character is seven small Chinese characters, all of which are in red.
The non-Latin characters in the mark transliterate to Rang Sheng Huo Geng You Wei Dao and this means Make Life More Tasty in English. The non-Latin characters in the mark transliterate to LONG MEN ZHEN and this has no meaning in a foreign language.
The color(s) red is/are claimed as a feature of the mark.
"HOT POT"