The mark consists of the mark consists of: (2) hands centered in a circle with the letters of the mark going through the bottom of the circle. The pointer fingers and the thumbs form a heart. The word of the mark is a jumbled variation of upper case English letters. The E's in the mark are uneven (resembling steps). The S's in the mark are stretched (resembling roads). The A does not have a line through the center (resembling an upside down V). The I is slanted. The C, O, and , N of the word of the mark are outside of the circle; the F, I, and A of the word of the mark are partially outside/inside of the circle; and the E, S, T, E, E, and M of the word of the mark are inside of the circle with the bottom edge of the first E and the end of the M hanging outside of the circle.
Color is not claimed as a feature of the mark.