The mark consists of the design also includes the words "MODA" in vertical orientation on the left side of the frame and "Vi" in horizontal orientation on the right side of the frame, both in white letters against a black background. a polaroid-style frame with the words "new york '25" written in black lowercase letters on the bottom edge of the frame. The frame contains an image that is not part of the trademark application and will be changed periodically along with the city label and the year, depending on the region and time.
The color(s) black, white, these colors are claimed for the frame, text, and background surrounding the Polaroid-style image. The content inside the frame, along with the city label and year, is excluded from the trademark application as they will vary by year and region is/are claimed as a feature of the mark.
The English translation of MODA in the mark is Fashion. The wording Vi has no meaning in a foreign language.