The mark consists of the literal element "BUY TO" in stylized writing at the top of the mark sitting above the literal element "COVER" which has a horizontal line coming out of the top right of the "C" in "COVER", separating the two phrases in the middle. The literal element "C" is written in a block script, whereas the rest of the literal element is written in stylized single-line form.
Color is not claimed as a feature of the mark.