The mark consists of The mark consists of a blue lightbulb outline with a black base and showing the blue light filament inside and the wording "FUND AN IDEA" to the right of the lightbulb, said wording being underlined, with the word "FUND" in black, "AN" in gray and "IDEA" in blue. The mark also features various arrows, all in gray, namely, to the left of the bulb a vertical line with arrow points at both ends and a line at each end of the arrowheads; an arrowhead at both ends of a line above the lightbulb horizontally with a vertical line at the end of each arrowhead; a vertical line with an arrowhead on both sides to the right of the lightbulb before the words having a horizontal line above it, and lastly a line from the lightbulb over the words with an arrowhead on the right side, pointing away from the bulb.
The color(s) blue, black, and gray is/are claimed as a feature of the mark.