The mark consists of the stylized word "BRANDCO." in all capital letters, with the B having a slightly smaller top bowl than lower bowl, the R missing the stem, the leg of the R and the first leg of the A connecting in a vertex, the second leg of the A and the first stem of the N connecting in a vertex, the second stem of the N also functioning as the stem of the D, the bowl of the D not connecting to the stem of the D, the letters C and O being smaller than the other letters, the letter C being stacked above the letter O, and a period following the O.
Color is not claimed as a feature of the mark.
"BRAND" and "CO."