The mark consists of a circle of cartoon like chains with the words "the" and "Bond" overlayed and centered. The word "Bond" appears to bisect the circle of chains and presents itself in a bold, shadowed font with thick black outlines of the letters. Directly above the word "bond" appears the word "the" which is a bold typeface that is flat at the bottom but the tops of the letters match the curvature of the outer chain circle. Directly below the word "bond" appears an ornamental, antique key with two prongs and ornamentation on the shaft of the key..
Color is not claimed as a feature of the mark.