The mark consists of The logo features a stylized, minimalist depiction of a fox. The fox is composed of smooth, flowing lines, creating an elegant and modern look. The fox's tail curves upward and merges with its body, forming a circular design that conveys motion and fluidity. Below the fox image, the words "LAWN FOX" are prominently displayed in a bold, serif font, while "ESSENTIALS" is written beneath in a smaller, yet matching serif font, centered and spaced to align with the "LAWN FOX" text above. The entire design is monochromatic, using shades of gray and black to create contrast and depth.