35 On-line retail store services featuring foods, beverages, groceries, beauty products, and household items; Operating on-line marketplaces for sellers and buyers of goods and services; Providing a website featuring an online marketplace for exchanging goods and services with other users; Providing a website for users with specific informed recommendations of specific consumer products and services validated by the users' inputted preferences and social network; Online retail grocery store services; Online retail grocery store services featuring home delivery services; Retail grocery store services; Retail grocery store services featuring home delivery services; Retail store services featuring groceries, beverages, fresh and prepared foods, beauty products and household items; Computerized on-line ordering services in the field of restaurants, food, and groceries; Administration of a customer loyalty program which provides rewards in the form of discounts and offers in the field of restaurants, food, and groceries if customers purchase food, beverages, groceries, beauty products, and household items