The mark consists of an ornamental frame with an overall rectangular shape, featuring three onions centered below the top border of the frame. The word "Since" is positioned to the left of the onions, and the year "1989" is positioned to the right, both in a stylized script font. Below the onions, the words "DOWNTOWN VIDALIA ASSOCIATION" are stacked vertically, with "DOWNTOWN" at the top, "VIDALIA" in a larger font size in the middle, and "ASSOCIATION" at the bottom. The word "VIDALIA" is enlarged, with the first and last letters overlapping the left and right borders of the frame, respectively.
Color is not claimed as a feature of the mark.