The mark consists of Our logo has the word Pickle then our icon then the word Peeps. Our icon consists of a small bird perched atop a pickleball that consists of a plastic ball with holes in it. The ball represents "pickleball", hence "Pickle in the first part of the name" the second part of the name "Peeps" refers to the bird in the icon and the sound it makes. It is also representing the "people / peeps" you meet along the way as it is a social sport. Peeps is a casual term for people. The name represents the love for pickleball and the bird always chirping about this sport and the quality connections you make along the way. For an apparel brand, we are exemplifying something light hearted, jovial, casual, fun, sporty and healthy; all attributes associated with the sport of pickleball. The apparel line represents this mantra in 2 ways: the funny t-shirts with jargon that represents the sport with a play on words and the monogram line which is more sporty and preppy. The name of the font for Pickle Peeps is Kage. It is an elegant and unique font for modern luxury fashion, it is simple and modern and aesthetically pleasing. A little bit vintage feel with a modern approach and giving the brand the exact personality it deserves. The "Court Culture" describes the vibe and energy we want to create for our brand giving it authenticity and again representing the light hearted approach of the social sport of pickleball. Our current tagline is "Let's Flock together" representing the birds of a feather flocking together joining in on the sport of pickleball. When read together: Pickle Peeps / Court Culture / Let's Flock together, you get a feeling of a movement and a brand that is fun loving, trendy and cementing our brand personality..
Color is not claimed as a feature of the mark.
Trademark: 98637837
