The mark consists of two stacked phrases. The top phrase reads "Happy Better Life" in large bubble letters. The first letter of each word in this phrase is capitalized. The remaining letters are in lowercase format. Directly below the top phrase are the words "Think Positive Act Positive Live Positive." in a smaller size font and style. The first letter of each word in this phrase is capitalized. The remaining letters are in lowercase format. The length of the bottom phrase is shorter than the length of the top phrase. Color is not claimed as a feature of the mark.