The mark consists of The mark consists of a roughly circular design formed by the following elements: the top arced edge is formed by the stylized wording "SWIRL, SNIFF, SIP & SAVOR"; below this appears a filled stemless glass flanked by three horizontal lines on either side; below the aforementioned appears the stylized wording "THE LIQUOR CONNOISSEUR", with "THE LIQUOR" positioned to the upper-right of and "CONNOISSEUR" being positioned between two curved lines the outer ends of which connect two swirled designs; beneath the aforementioned appears the stylized wording "EST. 2020" flanked by three horizontal lines on either side; beneath this and forming the bottom edge of the overall circular shape appears two crossed pieces of wheat.
Color is not claimed as a feature of the mark.