The mark consists of an outline of a square with curved corners, NON UPF stacked (O has sun rays on top and a plant inside lower part of O), under that is a check mark in a circle with the word CERTIFIED to the right of it and non-ultra-processed food under it. The right side of the square has noUPFProgram.org written vertically.
Color is not claimed as a feature of the mark.
The certification mark, as used or intended to be used by persons authorized by the certifier, certifies or is intended to certify that the goods/services provided have no ultra- processed food ingredients