The mark consists of "HERBOLT" in bold, lightning bolt font. The letters are capitalized and arranged horizontally. The font color is powder blue with a gold yellow outline. Within each letter, there is a subtle white lightning bolt design. The lightning bolt design begins at the bottom of the letters "H", "R", and "T", extending vertically underneath each letter. The entire mark is presented in these colors and appears against a white background..
The color(s) Powder blue with yellow outline and lightning effect inside. is/are claimed as a feature of the mark.