The mark consists of a cartoon of a woman doctor wearing a coat and stethoscope with a solid round shape behind her. To the right are the words, " DR. GOODPRICE" in a stylized font in a curved rectangle with a curved line underneath the word, "PRICE". Below that are the words, "CLÃNICAS Y FARMACIAS" in a curved rectangle.
Color is not claimed as a feature of the mark.
The English translation of CLÃNICAS Y FARMACIAS in the mark is CLINICS AND PHARMACIES.