The mark consists of the wording "The ExBeerience" in a black color font positioned in large letters above the wording of "Drink the good beer. Fight the good fight" also in black color font. The "B" in "ExBeerience" is a gold color font caricature of a beer glass with white overflowing beer foam.
The color(s) black, gold, and white is/are claimed as a feature of the mark.