The mark consists of stylized image of a dog's face, facing front, with the ears and top of the head in one continuous line, the top of the head forms a v shape, round dots as eyes, and a "w" with a top loop for the nose and mouth. On top of the v shape is another v shape, and on the bottom of the dog's face is a short upward curving line. The words Woof Supplies are to the left of the stylized dog's face, with the word Woof on the top and the word Supplies on the bottom, both words begin with capital letters and in Helvetica typeface.
Color is not claimed as a feature of the mark.