The mark consists of stylized wording "BM BANG MEI" and the two Chinese characters above, a human face on the left, and a combination of the wording "B" and "M" behind the head.
The non-Latin characters in the mark transliterate to bang mei and this means state, beautiful in English.
Color is not claimed as a feature of the mark.
The English translation of BANG MEI in the mark is state, beautiful.