The mark consists of In the main part appears a face slightly inclined to the left of a smiling man with short brown hair, wearing a crown of three peaks in yellow, orange and gold outlined in dark color. Below the face is the word PicoRey, with a slight inclination: The text is in red with yellow outline and brown shadow..
The color(s) Brown, Red, Yellow, Orange, Gold is/are claimed as a feature of the mark.
The English translation of Pico and Rey in the mark is Peak and King. The wording PicoRey has no meaning in a foreign language.