The mark consists of a reddish brown stylized coffee bean embedded within a stylized letter "V," and a small red star below it. Below this, the words "VIETNAM COFFEE" are displayed in bold, green capital letters. Beneath the text is a red ribbon with a gradient effect.
The color(s) Reddish brown, red, green is/are claimed as a feature of the mark.
"Vietnam Coffee", "shape of coffee bean"
The wording "VIETNAM COFFEE" has no meaning in a foreign language.