The mark consists of stylized form of a composite word LatiNOS making up the primary element and a Spanish phrase "VUELVE A LO TUYO" appearing underneath the primary element as the secondary element. The first character of the primary element, L, as well as the last three characters, N, O and S are in upper case, while the characters a, t and i are in lower case. The character O is stylized in a form that is similar to a speech bubble, and has three dots arranged horizontally (like an ellipsis). The characters L, a, t and i are of one color or gradient, while the characters N, O and S are divided into four horizontal sections, each of which can accommodate different colors or gradients. The secondary element is made up of all upper case characters. The mark also contains a horizontal line or dash starting from a location that is immediately to the right of the lower part of the "speech bubble" (discussed earlier) running to the right side vertical boundary of the mark.
Color is not claimed as a feature of the mark.
The English translation of VUELVE A LO TUYO in the mark is Return to yours.