The mark consists of a blue background with the word "JUMEX" and a three-leaf design therein, above the words "Excelencia desde 1961" and adjoining two-leaf designs, above a yellow banner containing the words "HARD NECTAR". The words "JUMEX" and " Excelencia desde 1961" are white, the words "HARD NECTAR" are blue, and the leaf designs are green, except that the veins of the leaves in the designs are blue.
The color(s) blue, white, yellow, and green is/are claimed as a feature of the mark.
The English translation of "Excelencia desde 1961" in the mark is "excellence since 1961".
Trademark: 98549915
