35 Retail store services and online retail store services featuring pharmaceutical preparations and veterinary preparations, medical supplies, pet supplies, livestock supplies, preparations to control insects, dietary supplements
The mark consists of the stylized letters HVS where the V is larger and extends higher and lower than the H and S and where a stylized caduceus symbol showing a staff and single snake appears in the center of the letter V; to the right of these letters appears the stylized wording HEARTLAND VETERINARY SUPPLY above the stylized wording AND PHARMACY. Color is not claimed as a feature of the mark.