The mark consists of black background, blue mountain, lavender stylized letter 'A', green palm tree, blue 'wave feature', brown letter 'B', Orange sun stylized letter 'G' with a blue 'plug', lavender word ALASKA, lavender word BEACH, lavender word GEAR, blue word MAKING, blue word THE, blue word BEACH, orange word YOUR, orange word BEACH.
The color(s) black, blue, lavender, green, brown, orange is/are claimed as a feature of the mark.