The mark consists of Rip, an anthropomorphic water droplet, is Wave Soft Wash's mascot. His bright blue hue symbolizes cleanliness, and his smile and vibrant eyes project expert care. Sporting a logoed uniform, he wields soft wash tools, reflecting the brand's cutting-edge, eco-friendly approach. Rip's engaging poses express the company's commitment to top-quality service and immaculate finishes.
Color is not claimed as a feature of the mark.