35 Computerized on-line ordering featuring general consumer merchandise; On-line retail store services featuring a wide variety of consumer goods of others; On-line retail store services featuring art, collectibles, toys, hats, jewelry, books, and accessories; Online advertising via a computer communications network; Promoting the goods and services of others; Retail store services featuring art, collectibles, toys, hats, jewelry, books, and accessories; Retail store services featuring a wide variety of consumer goods of others