The mark consists of stylized wording that reads "HAPPY HOOKER" on one line with the image of a fish in between both words.The fish's face is being pulled to the right by a hook in it's bottom lip that is on a fishing line leading to an ice fishing hole. Below the line and the word "HOOKER" appear the words "ICE FISHING TECHNOLOGY" in a stylized font.
Color is not claimed as a feature of the mark.