The mark consists of a smiling woman with her hair cascading over her right shoulder, and having a shadow across the left side of her neck, dressed in authentic Mexican folklore clothing visible only as an off the shoulder sleeve covering only the right shoulder wherein the sleeve is slightly puffy with stylized frills, and she is wearing a sombrero having an upturned brim with the words CIELO FRESH FOODS thereon and flourishes on each side the words.
Color is not claimed as a feature of the mark.
The English translation of CIELO in the mark is sky.