The mark consists of stylized font "BEIYOOTE" of which the letters "B" and "T" have a lightning pattern.
The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.
Color is not claimed as a feature of the mark.
The non-Latin characters in the mark transliterate to BEIYOOTE and this has no meaning in a foreign language.
The wording BEIYOOTE has no meaning in a foreign language.