36 Administration of employee welfare benefit plans concerning insurance and finance; Providing information in the field of employee financial benefit plans and administration of employee financial benefit plans for clients via the Internet
35 Business administration assistance; Business administration assistance in responding to requests for proposals (RFPs); Business administration for others; Business management consulting; Employee benefits management services
42 Application service provider, namely, hosting, managing, developing, analyzing, and maintaining applications, software, and web sites, of others in the fields of healthcare, benefits programs, employee productivity, risk management
The mark consists of the words "MAX EFFICIENT" in stylized font, where the word "MAX" is in red, the word "EFFICIENT" is in a darker red, a white line passes through the top of the word "EFFICIENT," and three arrows are to the right of the word "EFFICIENT" and face to the right. The color(s) red, darker red and white is/are claimed as a feature of the mark.
Trademark: 98434648
