The mark consists of a rendition of the ECHL Kelly Cup with a blank banner behind the Cup, the stylized words "Kelly Cup" below the Cup, the stylized word "Playoffs" below "Kelly Cup" written across a banner with a star on each side of the banner, and the registered ECHL mark, which consists of a circle with three stars over the letters "ECHL" over a hockey puck trailed by three lines, under the aforementioned banner.
Color is not claimed as a feature of the mark.