The mark consists of The mark consists of a designed black and white panda on the left side, with a red pepper with green tips as the panda's hands; and on the right side, the mark consists of the Chinese word "Cheng Du Xiang Zi", which means "Chengdu Alley" in a designed font, directly above the word "Szechuan Alley" in a designed font..
The color(s) red #d21719 and green #0e8d41 is/are claimed as a feature of the mark.
The non-Latin characters in the mark transliterate to Cheng Du Xiang Zi and this means Chengdu Alley in English.
The English translation of ???? in the mark is Chengdu Alley.