41 Augmented reality video production; Augmented reality game services provided on-line from a computer network; Providing online augmented reality games and events; Virtual reality video production; Virtual reality game services provided on-line from a computer network; Providing online video reality games and events; Mixed reality video production; Mixed reality game services provided on-line from a computer network; Providing online mixed reality games and events; Entertainment services, namely, providing virtual environments in which users can interact for recreational, leisure or entertainment purposes; Organizing, arranging, and conducting virtual sporting events; Organizing, arranging, and conducting augmented reality sporting events; Organizing, arranging, and conducting augmented mixed reality sporting events; Arranging and conducting of sports events; Organization of social entertainment events; Organizing and conducting sport competitions and athletic events; Entertainment services in the nature of production of live events for parties and special events for social entertainment purposes