The mark consists of the stylized wording "Ms Kawaii" in dark pink with a light pink outline and a pair of dark pink eyelashes standing in for the dots of the letters "i" in "Kawaii" next to a design of a girl with brown hair, tan skin, black eyes, red circles on her cheeks, and a blue shirt with white buttons putting on red lipstick within a blue circular carrier with white dashes to the right.
The color(s) light pink, dark pink, brown, tan, black, red, blue, and white is/are claimed as a feature of the mark.
The English translation of Kawaii in the mark is cute.
Trademark: 98423931
