The mark consists of the stylized words "PAN LAO DAD" with the word "CHICKEN" below. Three Chinese characters are below the word "CHICKEN". A logo design of a chicken appears to the left of the writing, surrounded by a half-circular line. The color black represents background and is not a feature of the mark.
Color is not claimed as a feature of the mark.
The non-Latin characters in the mark transliterate to "pang, lao, die" and this means "fat, old, dad" in English.