The mark consists of the stylized word "DORITOS DINAMITA". The stylized word DORITOS shown in white lettering with black trim, where the letter "I" is dotted with a triangle and the center of both "O" letters are interlocked by a large, angled triangle with jagged lines, with the inner portion consisting of an orange and yellow flame. Beneath "DORITOS" is the word DINAMITA shown in white letters with orange and black trim in an italics stylized form. The downward pointing angled triangle of the DORITOS logo overlaps the first letter "A" creating a spark effect.
The color(s) black, white, yellow and orange is/are claimed as a feature of the mark.