The mark consists of A stylized madeleine with vertical lines throughout its base, representing the typical ridges found on the shell-shaped sponge cake, culminating in a flat bottom edge. Atop the madeleine sits a three-pointed crown with a prominent central peak and two slightly lower peaks on either side. The logo is designed in a single color with a solid outline, suitable for reproduction in any color.
Color is not claimed as a feature of the mark.