The mark consists of the word "LA" in stylized lowercase letters above the word "CHIME" in stylized uppercase letters, all above the drawing of an ice cream. Around the words there are two circles that connect with the ice cream drawing and around the second circle, there is a third circle that is divided right in the middle by two dots.
Color is not claimed as a feature of the mark.
The English translation of "LA" in the mark is "THE".