The mark consists of a label with a blue crest logo in the center top of the label with the wording "Real" in white and a yellow crown with four points above the letter "e" within the crest. The bottom and right sides of the crest are outlined by a thin white strip. To the left of the crest is the wording "SOLID LIGHT TUNA IN SUNFLOWER OIL ATÚN CLARO LOMITOS EN ACEITE DE GIRASOL". To the right of the crest appears chunks of tuna on top of a leaf of lettuce and a sunflower in front of it. Above the wording on the left appears a layered paint stroke design with yellow on top, blue in the middle, and red on the bottom. Within the yellow portion of the paint stroke design is the wording "ECUADORIAN PRODUCT". The background of the label is dark blue on the top half, and blue on the bottom half.
The color(s) blue, dark blue, yellow, white, red, orange, green is/are claimed as a feature of the mark.
The English translation of "REAL" and "ATÚN CLARO LOMITOS EN ACEITE DE GIRASOL" in the mark is "ROYAL" and "LIGHT TUNA LOINS IN SUNFLOWER OIL".
"ECUADORIAN PRODUCT" "SOLID LIGHT TUNA IN SUNFLOWER OIL" "ATÚN CLARO LOMITOS EN ACEITE DE GIRASOL"
Trademark: 98350165
