The mark consists of the word "JELLY" in lowercase black lettering to the left of a multi-colored rounded square that contains angled wavy white square lines that encompass each other and that get smaller towards the center of the rounded square with the outermost white square lines cutting into the edges of the square. The wavy angled square lines surround the black circle in the center of the rounded square, and within those white square lines the colors change from blue to yellow to orange to red to purple to black towards the middle of the rounded square.
The color(s) black, white, yellow, blue, red, orange, and purple is/are claimed as a feature of the mark.